NetworkIP Blog

Earlier this week I departed from Austin & boarded one of three flights that would eventually land me in Dubai, which is serving as this year’s host city for the Mobile Money Transfer (MMT) conference that I will participate in. As noted by the conference organizers, there are significant profits to be made out of MMT. Only a finite group of market leaders such as Safaricom who developed M-PESA & Globe’s G-Cash have proven it, & now mobile network operators, banks, micro-finance institutions, money transfer networks & technology providers (like NetworkIP & Jaduka), are mobilizing in an attempt to grab a share of the market.

According to a study by Juniper Research, mobile remittances & contactless Near Field Communications (NFC) will account for 50% of the overall mobile payment market globally by 2013. The mobile payments market, currently dominated by purchases of digital goods such as ringtones, music & games, is expected to be led by mobile money transfers & NFC for purchases in the future. This will boost the overall m-payments market by a factor of ten until 2013.

At NetworkIP & Jaduka we are constantly looking at new services & products that can easily be powered on our ever growing network & platform. For the next four days at MMT08 I will meet with many of the thought leaders in the mobile payment industry & will participate in a variety of conference sessions in an effort to build NetworkIP’s knowledge of this evolving space as we continue to seek new ways to leverage the power of our platform to bring success to our customers & partners.

Brian Kirk
VP Business Development
NetworkIP & Jaduka